Proposed prescription experience
A prescription journey worth the name
Most owners find prescription fulfilment confusing because two different responsibilities get blurred. The proposed design separates them clearly, then removes friction from everything else.
The vet prescribes
A veterinary surgeon with the animal under their care makes the clinical decision and issues a valid prescription. This includes deciding the medicine, dose, quantity and review interval. No website, algorithm or retailer substitutes for that judgement.
An authorised retailer supplies
A separate, appropriately registered retailer may dispense against that prescription. In the UK that requires VMD registration for internet retail, UK-authorised medicines, appropriately registered or authorised premises, and professional involvement in supply and advice.
Step by step
How the proposed flow would work
- 01
Prescription issued by your vet
A veterinary surgeon examines the animal and, where clinically appropriate, issues a written prescription. This step is never performed by a retailer.
- 02
Owner submits the prescription
Upload a clear photograph or scan, or post the original where required, alongside pet and practice details.
- 03
Professional validation
An appropriately authorised operator checks validity, dose, quantity and product authorisation, querying anything unclear with the prescribing practice.
- 04
Dispensing and despatch
A UK-authorised medicine is dispensed under professional oversight, labelled correctly and despatched with tracking and clear directions.
- 05
Records and reminders
Digital records support the next due supply, remaining prescription balance and a reminder before medication runs out.
Interface demonstration
Submit a prescription (demonstration)
A working front-end illustration of the intended submission experience. Nothing is transmitted or stored.
Owner benefits
Why owners would use it
- Convenience - submit once, then reorder without repeating the paperwork.
- Transparent pricing - the cost of a repeat is visible before committing.
- Repeat fulfilment - scheduled supply for long-term medication, subject to prescription validity.
- Reminders - prompts before medication runs out, not after.
- Digital records - treatment history in one place across a multi-pet household.
Regulatory and safety callout
- UK retailers selling POM-V, POM-VPS or NFA-VPS veterinary medicines over the internet must be registered with the Veterinary Medicines Directorate.
- Medicines must be UK-authorised and supplied from appropriately registered or authorised UK premises.
- Professional obligations apply to prescribing, supply and the advice given at the point of sale.
- Owners can check the VMD's public list of accredited internet retailers before ordering anywhere online.
PetChemist.co.uk makes no claim to hold any of these registrations or approvals.
Cautious FAQs
Straight answers
More detail on the route to market is set out on the regulatory pathway page.